The American Museum of Fly Fishing launches IndieGoGo Campaign to fund groundbreaking digital exhibition launch
November, 2014 / Manchester, Vermont
The American Museum of Fly Fishing (AMFF) has launched a $10,000 crowd-funding campaign on IndieGoGo to support the digitization of their groundbreaking new saltwater exhibit On Fly in the Salt. In the words of AMFF Executive Director Cathi Comar, this campaign “will be vital to keeping the history of saltwater accessible to generations to come. We have worked so hard on the physical exhibition and we know that we have something special here. It simply should not go back into the vault at the end of its run.”
On Fly in the Salt: American Saltwater Fly Fishing From the Surf to the Flats will be the most innovative and engaging exhibition developed on the sport of saltwater fly fishing. The Museum is on the cutting edge of online exhibitions and is seeking crowd-funding support in order to display and archive On Fly in the Salt in a way that will connect the exhibition’s worldwide appeal with the digital community. The funds raised will go towards digitally archiving the vast collection of fine art, film, and audio that goes beyond the material presented inside the Museum or on the road with the traveling exhibition. This online platform will be the thread connecting other digital elements of the exhibit, including interactive displays on iPads, and will serve as a model for creating other ambitious digital initiatives in the future.
Saltwater fly fishing is a natural progression of the Museum’s mandate to document the evolution of the fly-rod sport through art, craft, industry, and conservation. As the repository for the world’s largest angling collection, and to augment its most recent conservation initiative, the Museum is perfectly positioned to present a visual exploration of the history of saltwater fly fishing from its European origins to its current fast-growing popularity. To help fund the exhibit please visit our Indiegogo link.
American Museum of Fly Fishing
4104 Main Street Manchester, VT 05254
Open Tuesday-Sunday, 10am to 4pm